Rachel Clemens Piano Lessons
Rachel Clemens reached out to me wanting a new website and identity system. She wanted me to create something that was fun, and music related. She wanted to avoid the typical dry look of piano lessons and make the brand feel as though lessons with Rachel will be something to look forward to.
Branding, Logo Design, Illustration, Web Design
Custom typography in the form of a hand-lettered logo seemed to be the best way to keep the look really fresh and fun. The serifs are made to mimic the forms of music notes. To reinforce this, in other parts of her brand, I created a series of music notes in the same style. The custom illustrations came next to help explain some of the messages on her site.